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Mariam Farooq / Creative Direction + Design › Condé Nast

SELF.com x Fitbit

Digital: Quiz Module

Our team was tasked to create a quiz module to live on SELF.com in partnership with Fitbit. The project was divided into 3 parts: design & UX for both desktop and mobile, art direction for the quiz itself, and CMS wireframes & design for future sponsored editorial quizzes.

Take the quiz: Discover Your Inner Workout Personality

 

Agency 23 Stories x Condé Nast
Creative Director Alejandro Santandrea
Illustrator Anna Sudit

Role Lead Creative; Art Direction, Design, UX, & CMS

Glade: Museum of Feelings

Native Content

In December 2015, Glade created an immersive gallery, Museum of Feelingsan interactive experience built to showcase the connection between scent and emotion. To promote the launch, we created 6 articles with concepts and custom illustrations built around the museum; from FiDi city guides to holiday product round ups. The stories were scaled across Condé Nast Traveler, Glamour, and Vanity Fair.

 

 

Agency 23 Stories x Condé Nast
Creative Director Alejandro Santandrea
Editorial Director Sharon Yi

Writer Jinnie Lee
Illustrators Libby VanderPloeg & Sally Spratt

Role Lead Creative

MOF-CNT-edit2MOF-CNT-edit2

Bellagio: Harvest

Native Content

The "farm-to-table" term has been used loosely by many but we wanted to get to the bottom of how it works in desert cities. To promote the new restaurant Harvest by Roy Ellamar at Bellagio Hotel, we did a bit of research and came to find that it is indeed possible and not a farce. Featured on Condé Nast Traveler, Epicurious, and Bon Appétit.

Agency 23 Stories x Condé Nast
Creative Director Alejandro Santandrea
Editorial Director Sharon Yi

Writer Claudine Ko
Designer Luisa Fuentes

Illustrator Georgina Luck

Role Lead Creative

Bellagio-HarvestBellagio-Harvest