Compleat x Elmo
Campaign
Despite hundreds of thousands of people in the United States being tube fed, tube feeding still remains widely misunderstood, leaving the "tubie" community feeling isolated and unseen. This campaign celebrates that some people eat with a fork, some use a spoon, and some use a tube.
Featuring Elmo and his signature warmth and curiosity, the campaign encourages all of us, the village that surrounds caregivers and their children, to recognize tube feeding as one of the many ways people receive nourishment.
Agency Accompany Creative
Executive Creative Director Richard Austin
Creative Directors Sidney Rogers & Dave Tompkins
Role Design Director
